Improved Nature – August 18, 2021 From Bland to Bold – How the Plant-Based Movement is Changing Consumer Perceptions The movement is now more inclusive, more luxurious, and more decadent than ever before. The words “vegan” or “meat-free” used to conjure several unpleasantries: stale, bland, boring, deprivation, judgment. That’s changing. Veganism and vegetarianism are dietary […]

Improved Nature – March 25, 2021 Food of the Future: Prioritizing Plant-Based Foods Consumers are Recognizing that Healthy Living Starts with Whole Foods Products containing minimal ingredients and little-to-no processing are classified as “whole food plant-based” products. These products are typically much healthier than heavily processed alternatives and are gaining in popularity among consumers. Younger […]